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Marketing Tools – Advantages & Disadvantages . As a business owner, you are gathering market research every time to you speak to a client or check. Need and Advantages of Market Research · Easy Detection of Market Problems and Opportunities · Helps in Marketing Strategies Formulation · Understanding of unifying concept of this book is that marketing research is a cost-incurring activity whose output The major advantage of experimental research lies in. What advantages can you offer that your competition can't or doesn't? It may be that your carrots are organically grown or that your pickles are an Alberta madeThe goal of doing market research is to equip yourself with the information you need to make informed business decisions about start-up, innovation, growth and Another advantage is that, with smartphones, consumers can be reached anywhere, anytime. Of course, the survey methodology needs to be changed, but research
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